========================================================================= Date: Sat, 5 Nov 1994 17:56:41 +0100 Reply-To: Odd de Presno Sender: The Online World book info From: Odd de Presno Subject: The Online World handbook in print The Online World NOW AVAILABLE Productive Publications (Canada) publishes THE ONLINE WORLD A timely new book that explains The Internet and what it has to offer. The publication almost coincides with IBM's release of its latest OS/2 Warp Operating System, which heavily promotes ease of access to The Internet as one of its best features. Odd de Presno from Norway and Mike Weaver from Saskatchewan take you on a guided tour of The Internet. They discuss the electronic mail networks that already span the world and let you "talk" to people or businesses in distant countries, as if they were next door. The authors recognize the importance of THE ONLINE WORLD for business, when they state: "The entrepreneur sees the online world as a new, profitable playground. Many of them have made it their profession to search for information for others, and they earn a good living doing so. Others advertise and sell products and services by modem. Some set up their own online services to sell knowledge and know-how, be it in aqua culture, production of wine, marketing, or the petroleum offshore market." To illustrate the Internet's unbelievable wealth of information, the authors talk of Eduardo Salom who heads Software Plus SA in Buenos Aires, Argentina, and uses it actively to find information that can help his company develop industrial applications. They also mention civil engineer Kai Oestreng at Ski in Norway who uses telecommunications to find programs for his business and watch the developments in the local personal computer market. The handbook is a gold mine for those wanting to gather marketing information. It shows you how to bid on Canadian and Provincial Government contracts. It talks about the Investors Forum which discusses the stockmarket, moneymarkets and other financial instruments, as well as investing techniques. It also covers a vast array of other topics, from job hunting by modem, working from home, personal finances, tips for home owners, education and the exchange of knowledge, electronic conferences and building a personal and business network. It also covers health, hobbies, games, fun and of course the inevitable - sex! By the year 2000, there will be over one BILLION users on the Internet. It is a situation that no business person can afford to ignore because it will change the way people learn, get information, do business and find a job. THE ONLINE WORLD - How to Profit from the Information Superhighway runs to 300 pages and gives you a no-nonsence, but fascinating look at the present, plus a glimpse of what lies ahead. It is published in Canada and sold by direct mail. Copies can be obtained from Productive Publications, P.O. Box 7200, Station A, Toronto, Ont. M5W 1X8. The cost is $39.95 plus $4.00 postage and handling plus GST (total $47.03). Review copies are available on request to Publisher Iain Williamson at iain.williamson@canrem.com. Please provide full postal address and name of publication in which the review will appear. Odd de Presno Co-author The Online World ISBN: 0-920847-89-7 Odd de Presno and Mike Weaver 300 pages. 1994. $47.00 (US and CND) Overseas orders add $10 US for postage. Prepaid by cheque, or international money order only. Payable to: Productive Publications, P.O.Box 7200, Station A, Toronto, Ontario M5W 1X8, Canada. Fax:+1-416-322-7434. Email: Iain.Williamson@CANREM.COM Shipping and handling and all taxes included. SHORT TABLE OF CONTENTS PART 1: AN ONLINE WORLD ------------------------ 1) Going online will make me rich, right? 2) Getting started on your own 3) Your first online trip 4) The online world 5) How to use online services PART 2: APPLICATIONS --------------------- 6) Information, hobbies, games, and fun 7) Work, home, and education 8) Your personal healthnet 9) Electronic mail, telex, and fax 10) Free expert assistance 11) Your electronic daily news 12) Looking for a needle in a hay stack 13) Getting an edge on your competitor PART 3: WORKING SMARTER ------------------------ 14) Practical tips 15) Cheaper and better communications 16) Keep what you find. 17) You pay little for a lot! 18) Automatic communication 19) Gazing into the future Appendices: ----------- 1) List of selected online services 2) Frequently used terms 3) Books and articles for further reading 4) Important Internet tools & pointers 5) List of services offering access to the Internet More information is also available from Odd de Presno at opresno@extern.uio.no